Data Insights Analyst (Marketing)

The job in a nutshell

Are you a data savvy individual with an ability to see beyond the obvious with large data sets and communicate this into commercially viable insight and outcomes?

GoCompare are looking for someone who is able view our marketing activities from and analytical standpoint and provide actionable insight to improve conversion and profitability. Using predictive, data mining and statistical techniques, you will drive uplifts in the efficiency and efficacy of our marketing channels.

You will be able to have a real, direct and quick impact on marketing activity and return on investment to save GoCompare time and money!

Skills and experience you’ll need to have

  • Educated to degree level in numerate discipline (with significant statistical content), and/or equivalent professional experience.
  • Ability to prioritise own workload proactively.
  • Experience of delivering detailed insight and analytics to meet business needs.
  • Experience of collating data from multiple sources for analytical purposes.
  • Knowledge of statistical techniques such as significance testing, regression, time series analysis and clustering.
  • Advanced understanding of Microsoft Excel.
  • Experience of using programming language such as SQL, SAS, R or Python in an analytical context.
  • Experience in working with API feeds and computer scripts to query search data desirable.
  • Experience of making commercial recommendations to non-technical teams.

What you’ll be responsible for

  • Proactively identifies trends and/or root cause analysis to help steer operational activities.
  • Responds effectively and efficiently to complex ad-hoc requests for analysis and insight.
  • Designs and develops models and reports to help optimise performance across all marketing channels.
  • Supports the build and maintenance of econometric model for media planning.
  • Supports the Manager in work allocation, and pro-active understanding of analysis needs.
  • Effectively shares analytical knowledge and output.

Who you’ll be working with

  • Marketing
  • Performance
  • Finance

About us

We’re on a mission to help people everywhere save time and money – whether that’s on essential outgoings or on the things that they enjoy.

If someone is looking for an insurance policy for the first time, wants to beat their renewal quote, is searching for the right financial product, or is after a great utility deal, our comparison website – GoCompare – is there to help. We work with trusted insurance providers, financial services organisations and partners to provide a real breadth of coverage across the market.

Through MyVoucherCodes we bring savings from thousands of fashion, retail, restaurant, entertainment, travel and tech brands to millions of people.

Energylinx, our Ofgem-accredited energy comparison and switching service, brings great energy deals from more suppliers than any other UK switching site to UK households and businesses.

And weflip, an automatic switching service that helps people save time and money by flipping them onto better energy tariffs, uses technology to bring a new, hands-off approach to staying on great deals, forever.

GoCompare embraces diversity and truly believe in equal opportunities for all. We believe that inclusion and diversity increases creativity, delivers innovation, improves performance and better serves our customers.

We truly believe in the ethos that companies with greater diversity perform better than those without. It is for these reasons that all qualified applicants will be considered for employment regardless of age, race, religion, genetic information, sexual orientation, gender identity, parental status, disability, educational background or any other characteristic for that matter that doesn’t relate to your ability to perform the role.


GoCompare offer a competitive benefits package including:

  • Flexible working hours
  • Bonus
  • 25 days holidays plus bank holidays
  • Birthday day off
  • Death in service
  • Matched pension (up to 6%)
  • Private medical cover
  • Buy and sell holiday options
  • Extra holidays for length of service
  • Share save scheme
  • Enhanced maternity and paternity policies
Go for it

Up to £35,000 plus benefits and bonus



Job Reference:


Closing date:

7th April 2019

Contract type:

Full time

Contract details:


Working hours:

37.5 hours per week

Go for it