Skills and experience you’ll need to have
- Previous experience of using a campaign management system and supporting the delivery of marketing campaigns.
- Understanding of a range of digital marketing channels.
- Awareness of customer segmentation and modelling techniques.
- Experience of producing creative and content briefs.
- Demonstrable experience of interpreting data and providing recommendations for improvement,
What you’ll be responsible for
- Assists in the delivery of the customer contact strategy to meet business targets.
- Supports the application of customer modelling and segmentation techniques to improve campaign targeting and return on investment.
- Supports the development and delivery of campaign testing plans.
- Supports the delivery of new communication channels to meet customer needs.
- Assists in the delivery of campaign analysis and recommendations for improvements in order to maximise customer engagement and revenue generation.
- Facilitates updated within the wider marketing team and other relevant business areas.
Who you’ll be working with
- Marketing team – to ensure deliver of targeted communications to relevant customers.
- Wider business – to ensure delivery of activity that adheres to FCA and other regulatory requirements.
- External email agencies – to ensure effective delivery of email communications.
GoCompare are a technology business operating in the price comparison market. Based in Newport, we currently employ over 200 staff and have recently listed on the London Stock Exchange (LSE:GOCO).
GoCompare embraces diversity and firmly believe in equal opportunities for all. We believe that inclusion and diversity increases creativity, delivers innovation, improves performance and better serves our customers.
We firmly believe in the ethos that companies with greater diversity perform better than those without. It is for these reasons that all qualified candidates will be considered for employment regardless of age, race, religion, genetic information, sexual orientation, gender identity, parental status, disability, educational background or any other characteristic for that matter that doesn’t relate to your ability to perform the role.
GoCompare offer a competitive benefits package including:
- Flexible working hours
- 25 days holidays plus bank holidays
- Birthday day off
- Death in service
- Matched pension (up to 6%)
- Private medical cover
- Buy and sell holiday options
- Extra holidays for length of service
- Share save scheme